Project description

For more than 125 years Frank Flechtwaren has been selling traditional basketry and wickerwork, trendy home accessories and decorative articles.

For the presentation of its products, the company relies on Blätterkatalog to digitally present the seasonal and theme catalogues on its homepage.
Frank Flechtwaren uses the integrated shopping basket with iFrame Shopping so that customers can buy the desired item directly. The iFrame Shopping feature links the individual articles in the catalogue, and when clicked, the product detail page is automatically displayed in the flipping book – via iFrame. The articles can be placed in the shopping basket from there, which in the same way can also be called up directly from the flip page catalogue.

This creates an optimal, simple and convenient shopping experience for the customer, which increases online sales.